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Exploring the Passion of Bethany Kimmel: Winemaker and Visionary of Color Collector in the Columbia Gorge AVA

The Columbia Gorge AVA is a region that encapsulates the beauty of nature’s contrasts—where dynamic landscapes converge with a pioneering spirit. Few individuals embody this spirit quite like Bethany Kimmel, the owner and winemaker of Color Collector. Bethany is not only redefining what it means to create wines in this vibrant region, but she’s also showcasing the potential of the Columbia Gorge AVA to become a haven for exploration, innovation, and quality.

A Landscape of Energy and Inspiration

“When I consider the Columbia Gorge as a wine growing region, the thing that inspires me most is how dynamic and energy-rich the landscape is,” Bethany explains. “Water and air energy define the region with the windy Columbia River cutting across its center, but the northern and southern boundaries both have the volcanic fire energy of Mount Hood and Mount Adams. Finally, earth comes into play with the potent juxtaposition of sedimentary soils on the valley floor and volcanic soils above the Missoula Flood line. It is a unique place where fire, water, air, and earth all meet.”

This poetic appreciation for the region’s natural elements is evident in every bottle she produces. Bethany’s approach to winemaking is deeply rooted in her connection to the land, which she sees as a harmonious interplay of these elemental forces.

photo credit: brian chambers

A Singular Focus on Gamay

Color Collector is a small-scale operation with a singular focus: Gamay. “As a small producer, I focus on only one variety of winegrape in order to explore all its potential expressions and truly fine-tune my craft,” Bethany shares. This dedication has allowed her to experiment and master the nuances of Gamay, a varietal that thrives in the Gorge’s diverse terroir. From vineyard to bottle, her wines reflect an intimate understanding of the grape’s character and potential.

In recent years, Bethany has expanded her repertoire to include Gamay-based vermouth. This innovation is not only a testament to her creativity but also her adaptability to the challenges posed by climate change and difficult vintages. “Making vermouth has been a way to become more nimble and responsive to changing climate conditions and problematic vintages,” she notes.

The Art and Strength of Winemaking

As a woman winemaker in the Gorge, Bethany feels empowered by her community. “It’s great! I’m grateful to be in a community where I feel supported and valued,” she says. However, she’s quick to note that winemaking itself transcends gender. “Winemaking requires both physical strength and deeply attuned sensory awareness. It can be dirty, wet, cold, and analytical, but ultimately the beauty is based in sensory perception. The maker—whether male or female—brings their own personal experience and artistic aesthetic to the process.”

Bethany’s artistic vision is apparent in her work, particularly in her use of carbonic maceration. “I’m continually fine-tuning my approach to carbonic maceration,” she explains. “This is a technique that in modern times is being applied widely to many different grape varieties but historically has been most closely associated with Gamay. It’s a challenging technique but one that produces super unique and exciting aromas and flavors.”

The Future of the Columbia Gorge AVA

Looking ahead, Bethany envisions the Columbia Gorge AVA continuing to attract creative individuals who will shape its identity as a hub for adventurous winemaking. “The Gorge has always been a place for adventurers and explorers. Time will only tell what it will look like as creative individuals flock here to grow,” she reflects.

As the region evolves, Bethany is confident that its wines will continue to stand out for their integrity. “People should expect wines with integrity. This is not a place where every grower will produce the same grape variety or the same style, but there is consistency in the desire to make sustainably farmed wines of place. The quality-oriented mindset is revealed in the glass,” she emphasizes.

Experience Color Collector Wines

For those inspired by Bethany’s story, a visit to taste her wines at Soca Wine Shop is an opportunity to experience the Columbia Gorge AVA through her eyes. Her wines not only capture the essence of the region but also invite wine lovers to explore its vibrant energy and diversity. Each sip is a testament to her dedication, creativity, and the harmonious relationship she’s cultivated with the land.

Bethany Kimmel’s journey as a winemaker is a celebration of the Columbia Gorge AVA’s potential and a reminder of the boundless possibilities that arise when passion and place intersect. Whether you’re a seasoned oenophile or a curious explorer, her work at Color Collector and Soca Wine & Bar offers an unforgettable glimpse into the heart of this dynamic region.

 

 

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Tap to read our latest blog posts and plan your getaway 👇🏻

White Salmon has a NEW mural, and this one tells a White Salmon has a NEW mural, and this one tells a story of community, creativity, and connection!

What makes this mural extra special? It all started with the imaginations of local students! 

White Salmon middle and high school students were invited to share their ideas and artwork inspired by health, wellness, and community. Their creativity helped shape the vision for this beautiful new addition to White Salmon!

From there, the team at Community Roots Wellness Hub collaborated with talented muralist Nancy Guzman, who brought those ideas to life through a thoughtful creative process.

The result is a colorful celebration of what makes our small town so special—people coming together, sharing ideas, and creating something meaningful for everyone to enjoy.

🌿 A big thank you to Community Roots Wellness Hub, Nancy Guzman, and all the students, educators, and community members who helped make this possible!

📍Next time you’re exploring White Salmon, keep an eye out for this newest piece of public art!

#wildforwhitesalmon
It’s that time of year 🎁 The season of giving is h It’s that time of year 🎁 The season of giving is here, and we’re making it easy to shop small, support local, and give a little piece of White Salmon this holiday season!

From locally crafted goods and delicious dining experiences to wine, wellness, and unforgettable adventures, there are so many ways to shop small and give big this year!

Our 2026 White Salmon Holiday Gift Guide is packed with thoughtful ideas to help you find something special for everyone on your list, all while supporting the local businesses that make our mountain town so unique ❤️

A little holiday inspiration from some local favorites, in order of appearance 👇🏻

🍷 Soča Wine Shop | Discover unique wines and gifts for the wine lover in your life.

🌮 Pixán | Treat someone to a delicious dining experience in downtown White Salmon.

🛹 SkateSpace | Give the gift of movement, creativity, and community.

🧘 Yoga Samadhi | Share a little peace, mindfulness, and wellness this season.

🍸 Gander & Goose | Give the gift of a night out with craft cocktails, good company, and a cozy atmosphere!

🏡 Inn of the White Salmon | Give someone a cozy Gorge getaway and a reason to explore our beautiful corner of Washington.

This holiday season, skip the ordinary and give something with a little more local love!

📍 Read our full 2026 White Salmon Holiday Gift Guide [ link in bio ] for even more shopping, experiences, and gift ideas 😎 

🎄 Now we want to know… what White Salmon gift or experience would YOU love to unwrap this holiday season? Tell us in the comments 👇🏻

#wildforwhitesalmon
#holidaygiftguide
Harvest has officially wrapped up in the Columbia Harvest has officially wrapped up in the Columbia Gorge, but wine tasting season is far from over!

Fall is one of the most beautiful times to explore Gorge wine country, where golden vineyards, dramatic landscapes, cozy tasting rooms, and incredible wines make for the perfect autumn getaway!

A few fun facts about the Columbia Gorge AVA—the westernmost appellation in eastern Washington and perhaps the most diverse winegrowing region in the state 👇🏻

Named for the spectacular stretch of the Columbia River that cuts through ancient basalt bedrock, creating towering cliffs and dramatic ridgelines, this unique wine region spans both Washington and Oregon.

What makes it so special? The incredible diversity of climate, soils, and elevation, with dramatic changes in rainfall and temperature as you travel from west to east.
To the west, cooler, wetter conditions favor Pinot Noir and Chardonnay.
Head east and the landscape transforms into warmer, drier terrain, ideal for bold reds and Rhône varieties.
Some vineyards are even planted on the slopes of an extinct volcano!

Established in 2004, the Columbia Gorge AVA encompasses approximately 191,000 acres and 1,300 planted vines, with 30+ vineyards and nearly 20 wineries on the Washington side! 

And the best part? You can experience this incredible wine region right here in White Salmon and the surrounding Gorge communities!

Make a weekend of it! Explore downtown White Salmon, visit local tasting rooms, meet the winemakers behind the bottles, enjoy delicious local food, and take in some of the most spectacular scenery in the Pacific Northwest.

Whether you’re a seasoned wine enthusiast or simply looking for a beautiful fall escape, there’s no better time to sip your way through the Gorge. 

👉🏻 Ready to plan your wine country getaway? Head to the link in our bio and read "Wine, Wander, and Stay: Discover the Columbia Gorge AVA" for wineries to visit, places to stay, and inspiration for your next adventure!

Photo taken at Foxley Farms

#wildforwhitesalmon
#columbiagorgeava 
#winetasting
Halloween in White Salmon is going to be SPOOKTACU Halloween in White Salmon is going to be SPOOKTACULAR! 

Get those costumes ready! Downtown White Salmon is transforming into a Halloween playground on Friday, October 31, with an evening full of tricks, treats, costumes, and community fun!

From trick-or-treating along Jewett Boulevard to a costume parade and a mysterious Castle of Curiosities, there’s something for every little ghost, goblin, and grown-up!

Here’s what’s happening 👇🏻

🍬 5–7 PM | Downtown Trick-or-Treating
Stroll along Jewett Boulevard as downtown businesses welcome trick-or-treaters! The street will be closed to traffic.

👻 5:50–6:10 PM | Costume Parade
Meet at City Hall at 5:50 PM. The parade heads east at 6 PM before looping back!

🏰 5–7 PM | Castle of Curiosities
Dare to venture inside the White Salmon Masonic Lodge for an interactive Halloween experience!

🎃 5–7 PM | Trunk or Treat
Head to the Elks Lodge parking lot at 124 NE Church Street for more Halloween treats!

✨ 5–7 PM | Festival of Light
Enjoy family-friendly harvest games and treats in the Bubba’s Brew parking lot.

🚧 A little heads-up: Jewett Boulevard will be closed to traffic during the festivities. Detours will be in place, with parking available on nearby streets.

Bring your friends, bring the family, and come celebrate Halloween, small-town style! 🧡

Who’s dressing up this year? We can’t wait to see downtown filled with costumes, candy, and Halloween spirit! 

#wildforwhitesalmon
STILL BUZZING from Mountain Town Throwdown 2026 🥳 STILL BUZZING from Mountain Town Throwdown 2026 🥳

The music, the people, the energy, the community—this is what White Salmon is all about ❤️

A HUGE thank-you to everyone who came out, rocked out, volunteered, sponsored, performed, poured drinks, and helped make this event happen. You made it something special!

NOW, LET’S DO IT AGAIN!

📅 Start making plans for NEXT YEAR!
📣 Tag your friends who need to be there next time!
💬 And we want to hear from YOU! What did you love? What could we do better? What would make next year’s Throwdown even more epic? Drop your ideas in the comments! 👇

This event is all about bringing our community together, supporting local music, and giving back to the programs that make our town special.

White Salmon, you showed up! Let’s make next year even better! 

#wildforwhitesalmon
#mountaintownthrowdown
TOMORROW IS THE DAY, WHITE SALMON! Downtown Whit TOMORROW IS THE DAY, WHITE SALMON! 

Downtown White Salmon is about to come ALIVE for Mountain Town Throwdown 2026!

Picture our streets filled with live music, local artisans, delicious food, cold drinks, friends, neighbors and plenty of fun for the whole family! 

📅 Saturday, October 10
📍 Downtown White Salmon
⏰ 3–10 PM

🎟️ GET YOUR TICKETS NOW & SAVE!
💥 $20 presale
💥 $25 day of event

Why wait and pay more? Grab your tickets today, round up your friends and get ready for an unforgettable day celebrating everything we love about our mountain town!

See you in the streets!!
MEET THE MAKERS! Mountain Town Throwdown is bring MEET THE MAKERS!

Mountain Town Throwdown is bringing 30+ artisan vendors to downtown White Salmon this Saturday, October 10! Come ready to browse, shop and discover some seriously creative local and regional makers.

Here’s a sneak peek at just a few of the vendors you’ll find at the Throwdown, in order of appearance:

🌿 @costarossa_farm 
Beautiful naturally dyed goods

✨ @moonbeam_daydream 
Organic, small-batch botanical skincare

☀️ @sapphic.sunshine.pdx 
Sun-printed, upcycled designs

🎨 @mandygrotie_art 
Funky forms and vibrant bursts of color

🍄 @yellowelanor 
Your gateway to the fascinating world of mycology

🖋️ @mollyholmlund 
Beautiful artwork created with natural inks

And this is just a taste of what’s coming! Spend the afternoon wandering the vendor market, then stick around for live music, food, drinks, the stein competition and all the Mountain Town Throwdown fun! 

🎟️ DON’T HAVE YOUR TICKETS YET?
Now’s the time. You won’t want to miss this one! Grab your tickets and come throw down with us in White Salmon.

📸 Photo credits: Images courtesy of each vendor’s respective Instagram page. 

#wildforwhitesalmon
#mountaintownthrowdown
—GIVEAWAY CLOSED— Congrats to @charleyyyallen 🥳🥳 W —GIVEAWAY CLOSED— Congrats to @charleyyyallen 🥳🥳
WIN 2 TICKETS TO MOUNTAIN TOWN THROWDOWN!

The Gold Souls. Sam Humans. DJ Charlie Kittens. 25+ makers. Beer. Steins. Dancing under the big tent.

We’re giving away TWO tickets to this Saturday’s Mountain Town Throwdown in downtown White Salmon!

TO ENTER:
❤️ Like this post
👯 Tag a friend you’d bring

Winner announced Thursday at noon.

Saturday, October 10 • 3–10 PM
🎟️ $20 advance / $25 day-of

Come throw down with us!
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Explore White Salmon | THE COMMUNITY GUIDE TO WHITE SALMON | Tourism support provided by the City of White Salmon lodging tax funds, guided by White Salmon Main Street, and administered by the Mt Adams Chamber of Commerce | Contact Us

White Salmon, Washington, is located on the historic land of the Confederated Tribes of Warm Springs, the Confederated Bands and Tribes of the Yakama Nation, the Confederated Tribes of the Umatilla Indian Reservation, and the Nez Perce Tribe.  These bands and tribes include the Cayuse, Kah-milt-pah, Klickitat, Klinquit, Know-was-say-ee, Li-say-was, Nimiipuu, Oche-chotes, Paiute, Palouse, Pisquose, Se-ap-cat, Shyiks, Skinpah, Umatilla, Wah-lal-la, Walla Walla, Warm Springs, Wasco, Wenatshampam, Wishxam, and Yakama peoples.

Site Credit: Pacific Northwest Marketing

Link to: Lisa Wiseman: Pioneering Innovation in the Washington’s Columbia Gorge AVA Link to: Lisa Wiseman: Pioneering Innovation in the Washington’s Columbia Gorge AVA Lisa Wiseman: Pioneering Innovation in the Washington’s Columbia Gorge... Link to: The Creative Spirit of Laura Brennan Bissell: A Champion of Terroir at Inconnu and Aitia Wines Link to: The Creative Spirit of Laura Brennan Bissell: A Champion of Terroir at Inconnu and Aitia Wines The Creative Spirit of Laura Brennan Bissell: A Champion of Terroir at Inconnu...
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